Merchandise / Art Direction
2024 FCB Swag
Duration / 5 Weeks
Client / FCB Chicago
Tools / Photoshop, Illustrator
This year, we turned every team/department at Foote, Cone, and Belding (FCB) into a small business with it’s own custom logo and tagline. Our goal was not only to celebrate the employees but to do it in a way that reflects their team’s quirkiness.
Deliverables / Sweatshirt and mug packaged inside a custom box
Credits
Lead Designers / Nidhi Shenoy, Andriana Levystky
Copywriter / Nihal Atawane
Supporting Designers / The Design Group @ FCB Chicago
Design Directors / Ian O’Saben, Michele Morales