Merchandise / Art Direction

2024 FCB Swag


Duration / 5 Weeks
Client / FCB Chicago
Tools / Photoshop, Illustrator

This year, we turned every team/department at Foote, Cone, and Belding (FCB) into a small business with it’s own custom logo and tagline. Our goal was not only to celebrate the employees but to do it in a way that reflects their team’s quirkiness.

Deliverables / Sweatshirt and mug packaged inside a custom box

Credits


Lead Designers / Nidhi Shenoy, Andriana Levystky
Copywriter / Nihal Atawane
Supporting Designers / The Design Group @ FCB Chicago
Design Directors / Ian O’Saben, Michele Morales